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C.

  • LinkedIn
  • Instagram
  • Facebook

Google Ads.

High-intent advertising built for performance and control.
 
C. delivers Google Ads management for businesses that want predictable, measurable results — not wasted spend or disconnected activity. Google Ads is treated as a performance channel that aligns with broader strategy, messaging and conversion paths to work effectively.

When marketing strategy is needed

Marketing strategy is most valuable when:

  • Activity feels busy, but outcomes are unclear

  • Channels have grown without a guiding plan

  • Messaging is inconsistent across platforms or teams

  • Budgets are being spent without confidence in return

  • A business is preparing for growth, launch or change

What the strategy work covers

Every engagement is tailored, but marketing strategy and planning typically includes:

  • Market and audience analysis

  • Brand positioning and messaging frameworks

  • Channel and budget prioritisation

  • Campaign and activity planning

  • Clear marketing roadmaps and recommendations

Outcomes you can expect

Effective marketing strategy enables:

  • Clear priorities and faster decision-making

  • Better alignment across channels and teams

  • More efficient use of time and budget

  • Consistent messaging and positioning

  • A strong foundation for execution

What does it include?

Google Ads support is structured around outcomes, and may include:

  • Account audits and performance reviews

  • Search, Performance Max and display campaign management

  • Keyword strategy and intent mapping

  • Ad copy and messaging alignment

  • Conversion tracking and measurement setup

  • Ongoing optimisation and reporting

Why do I need Google Ads?

  • There is clear demand for your product or service

  • Website traffic needs to convert more consistently

  • Organic channels alone aren’t delivering enough volume

  • Paid media spend requires tighter control and accountability

  • Internal teams need senior oversight or specialist support

What can I expect?

  • Qualified, high-intent traffic

  • Stronger cost efficiency and return on spend

  • Clear visibility of performance and impact

  • Better alignment between ads, landing pages and conversion goals

  • A scalable acquisition channel that supports growth

Let’s talk

 

If your Google Ads account needs refinement, structure or experienced oversight, get in touch to discuss a Google Ads engagement.

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